Partners
Ama Wilderness
Community Development Through Adventure, Access & Opportunity
Our mission
Access changes lives
Ama Wilderness is a community-focused non-profit organisation dedicated to creating meaningful opportunities for growth, empowerment, and connection through outdoor activities, tourism initiatives, youth development, and community-based experiences.
Ama Wilderness serves as the umbrella fundraising and coordination organisation supporting independent initiatives such as Amariders Kenton, Amariders Makhanda and GTown Trails — while allowing space for future projects that uplift communities through sport, adventure, tourism, environmental awareness, skills development, and collaborative local events.
At our core, we believe that access changes lives.
- Access to bicycles
- Access to safe outdoor spaces
- Access to mentorship
- Access to environmental education
- Access to opportunity
- Access to travel experiences
- Access to skills
- Access to confidence
Our work is rooted in the understanding that recreation and adventure are core to personal and community development. They are powerful tools for empowerment, education, wellbeing, and social connection.
Through cycling programmes, tourism experiences, community events, youth initiatives, partnerships, and grassroots projects, Ama Wilderness aims to create platforms where individuals — especially young people — can discover potential within themselves and within their communities.
We are committed to
- Encouraging active and healthy lifestyles
- Creating inclusive opportunities for youth participation
- Supporting community upliftment through sustainable initiatives
- Promoting local ecotourism and outdoor culture
- Building confidence, leadership, and life skills
- Creating partnerships that drive meaningful impact
- Developing projects that connect people, place, and purpose
Ama Wilderness operates with a collaborative mindset, working alongside local businesses, tourism stakeholders, schools, volunteers, donors, and community leaders to create initiatives that are practical, inspiring, and community-driven.
Whether through a bicycle ride, a tourism experience, a development programme, a fundraising event, or a future initiative still waiting to be imagined, our mission remains the same:
To create opportunities that move people forward.
Be part of it
Every ride, donation and volunteer hour helps us open up access — to bikes, safe outdoor spaces and opportunity. Partner with us, sponsor a project, or lend a hand and help move our community forward.
